Trying to bootstrap his way out of Brooklyn's mean streets is Diamond, a rap musician. With his long-time pal Gage acting as his manager, he's trying to lay down a demo tape with cut-rate studio time. To pay the bills, he and Gage run drugs for "Mr. B." Inside a week, Diamond's beloved mother dies suddenly, his father appears after an absence of 12 years and wants a relationship, and his girlfriend Kia tells him she's pregnant, asking him if he's ready to be a father. Gage steals $100,000 in a multiple-felony robbery so that Diamond can record a full album, not knowing it's Mr. B's money he's taken. B wants his money, Diamond wants his music, Tia wants an answer.
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Reviews
One of my all time favorites.
While it doesn't offer any answers, it both thrills and makes you think.
This film is so real. It treats its characters with so much care and sensitivity.
An old-fashioned movie made with new-fashioned finesse.
Very disappointing movie about a musician and his friend (Ja Rule aka the biggest sellout) who deliver weight in order to make money to fund the production of an album. This movie is a really bad rip off of the movies Belly and Juice. The acting is awful the lines the actors use are even worse, and how in the world was the budget for this movie 9 million dollars?? anyway avoid this movie I give it 2/10.
Turn It Up comes off like a fake Belly, which is a much better film. The gun battles are generic and the cinematography is bland. But Ja Rule as Gage, makes this movie with his peformance. He comes off the flavor that Tupac did in Juice. I don't reccomnded this movie at all.
The movie was decent. But Pras lacks acting ability, which really dragged the movie down some. His total, straight face, no emotion performance was needed during a few scenes but the rest of the movie he needed to show some kind of emotions or at least facial expressions which were not there. Ja Rule did a great job in his first role and had some great lines to work with. Worth renting but not buying.
This is a film where you think the hero is a good person, but he usually does some stupid things that in a moral movie woulnd't be redeemable. But not here. Pras has a fair performance here as a rap star who wants to make it big, legitimately, but he has to worry about his long time record producer, drug pusher and friend (Ja Rule in a not too bad first role), his father who returned after a 12 year absence and his girlfriend (Tamala Jones) who is pregnant. A couple of good points on the black music industry (literaly and figuratively) and a couple of stand out performances are cluttered by a lame excuse for a music video plot. Oh well, I guess you could catch this type of thing here, or somewhere else. Jason Statham is exceptional though as a british drug dealer, but even he can't help much. C+