The Wet Parade
March. 26,1932The evils of alcohol before and during prohibition become evident as we see its effects on the rich Chilcote family and the hard working Tarleton family.
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Reviews
How sad is this?
It’s fine. It's literally the definition of a fine movie. You’ve seen it before, you know every beat and outcome before the characters even do. Only question is how much escapism you’re looking for.
It is neither dumb nor smart enough to be fun, and spends way too much time with its boring human characters.
I didn’t really have many expectations going into the movie (good or bad), but I actually really enjoyed it. I really liked the characters and the banter between them.
This Hollywood production takes a staunch (if peculiar) anti-alcohol, pro-Prohibition stance. It condemns the exaggeratedly tragic effects of alcohol consumption, as lives are torn apart by the mere existence of the Demon Drink. The film was released while Prohibition was still law, and it preached its Dry message directly at the 1932 audience.In a sense, THE WET PARADE (1932) does for alcohol what TELL YOUR CHILDREN (1936) does for marijuana. What sets this film apart is its compelling story and excellent cast.The film chronicles the rise of Prohibition out of World War I and the effects of its enforcement. It's an interesting take on the subject, showing the political and moral motivations behind the Dry movement, the last-minute hoarding of booze before the Eighteenth Amendment went into effect, the rise of speakeasies and bootlegging, and the government crackdown on liquor. The government men are portrayed like secret agents in enemy territory, infiltrating speakeasies undercover and gathering evidence before a raid. Saving the public from themselves.The movie even touches upon some of the negative consequences of Prohibition (poisonous bootleg liquor, organized crime, etc.), placing the blame not on the law, but the insatiable appetite for alcohol among deviant Americans.The cast assembled for this Prohibition epic is impressive. The leads are second-rate (Robert Young and Dorothy Jordan), but they are joined by some A-list supporting actors like Lewis Stone, Walter Huston, Wallace Ford, Jimmy Durante, John Miljan, Neil Hamilton, and even Myrna Loy.In hindsight, decades after the repeal of Prohibition in the U.S., it seems the filmmakers may have been a bit misguided in their didacticism, although, to be fair, the movie is based on a book. And the film was only discouraging activities which were illegal at the time.Still, the movie's crusading stance goes a little over-the-top. There's one scene near the end where John Miljan speaks right into the camera, directing his anti-booze rant at the viewers in the theatre. A noble gesture by MGM, supporting law and order, but it's a bit silly nowadays.
Victor Fleming's "The Wet Parade" (1932) would be an appropriate double feature companion to "Reefer Madness". But while it shares that film's exaggerated (insert hysteria here) style, it is a much higher budget production and ultimately delivers a balanced and well- reasoned message.It also has an all-star cast, although many of them are very early in their careers. The story centers around an old southern family, the Chilcotes; Lewis Stone, Dorothy Jordan, and Neil Hamilton (Commissioner Gordon on television's "Batman" series). Other name actors included Walter Huston, Robert Young, and Myrna Loy, Wallace Ford, and Jimmy Durante.The film is almost an epic as it covers a 15-year span from 1916 to 1931. During WWI Congress expands federal regulation with a wartime measure called the Food Control Act (regulating grain among other things). This leads to the ill-advised Volsted Act and the 18th Amendment outlawing liquor (insert nationwide "Prohibition"). But prohibition curtails only legal drinking, and gives criminal elements a huge base of potential customers. Although much of the demand is met by smuggling (especially from Canada) and domestic distillation, there is quick money to be made with bogus product. Criminals simply take bulk denaturated (meaning unfit to drink) cleaning fluid ( a mix of ethyl alcohol and methanol) and package it as a name brand product. The film shows an excellent sequence of this process.The film also shows the consequences of consuming this product; blindness or death. The intention of the film is not to promote drinking but to illustrate a bigger evil, the unintended consequences of the government's ill-advised attempt to prohibit the activity. "The Wet Parade" was a rare example of mainstream Hollywood's willingness to openly take a side in a political issue. In doing so they risked alienating a huge potential audience (the President had vetoed the original legislation and it took legions of pietistic voters to pass the 18th Amendment). The effectiveness of the "The Wet Parade" message no doubt contributed to the passage of the 21st Amendment the following year (1933), which repealed nationwide prohibition. Then again, what do I know? I'm only a child.
One of my favorite movies mostly because I'm a Jimmy Durante fan and he plays, of all things, a treasury agent during prohibition! True, that doesn't stop him from being somewhat funny, cracking jokes and displaying his comedic talents, so anyone who likes Durante will enjoy his participation in this movie. There is also some fine ensemble acting from the large cast as we see some of the evils of liquor both before and during prohibition. And there's a great scene showing bootleggers making phony whiskey using wood alcohol and printing labels saying it was pre-prohibition liquor or from Canada.I noticed two onscreen credit errors: Frederick Burton is listed as playing Major Randolph, and Reginald Barlow is listed as playing Judge Brandon. The character names were erroneously interchanged.
I loved The Wet Parade and gave it a 10. I loved it because it clearly depicts the pain and suffering caused by the loss of free will, whether through addiction or government imposed sanctions. I found the film to be as relevant today as it was when it was released in 1932, just months before the repeal of Prohibition. There is no attempt to provide a solution, just a vivid picture of the problem. A problem which continues to grow in magnitude.