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Traces the long and ferocious rivalry between Coke and Pepsi, centered on the "New Coke" debacle of 1985. For almost a hundred years, Coke had been the undisputed leader in the multibillion dollar global soda industry--stodgy, predictable, but indisputably top dog--while Pepsi had been the upstart No. 2, forever poking at its big brother with cutting edge advertising. But in 1985, in a stranger-than-fiction twist, Coca-Cola's executives took a step so daring that no one in either company could believe it: they changed the formula of the most popular beverage on the planet.
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Reviews
Best movie ever!
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The story, direction, characters, and writing/dialogue is akin to taking a tranquilizer shot to the neck, but everything else was so well done.
... more
The film's masterful storytelling did its job. The message was clear. No need to overdo.
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It is an exhilarating, distressing, funny and profound film, with one of the more memorable film scores in years,
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